Non-qualified stock options: how it works for startups

What is NSO, how does it work, how is it taxed, and example NSO scenarios
Jason Atkins
Co-founder & President

Jason Atkins is the President and Co-founder of Cake Equity. He is an experienced professional in the fields of equity, capital raising, startups, and work-life balance. Jason shares his insights on these topics through his podcast, Startup Equity Matters.

With over 10 years of experience in finance and equity raising, Jason actively participates in the startup community, has served as a Board Member of FinTech QLD, and mentored various accelerator programs. He is passionate about helping startups thrive through tailored capital solutions and strategic guidance. His ultimate goal is to empower startup founders and promote equitable access to opportunities, fostering the growth of exceptional ideas.

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