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We’ve worked with thousands of founders, VCs, and lawyers globally to build a platform that makes it easy for startups around the world to leverage the power of equity.


Growing startups look for Carta alternatives because they were paying for infrastructure they didn't need.
Cake is built for founders. The same compliance depth: cap table, 409A, ESOP, audit trail, minus the bloat, the ticket queues, or the UI designed for fund admins. Equally important, we care about providing human support when you need it.
Carta switchers save an average of 48% with Cake. But that's not why they switch. Price is the catalyst. The product is the reason they stay. On G2 Winter 2026 report, Cake ranks ahead of Carta on every index.
Dave Christianson, Legal Counsel at Tracksuit, said it after switching:
"Cost wasn't the primary driver for us. But Cake was significantly cheaper than Carta. So when it's basically ahead on all those features, it was a no-brainer decision for us to choose to move to Cake."